MIR Audio Video

WordPress, Paid Advertisement, SEO, Content Marketing

MIR Audio Video is a family-owned and operated business out of Los Angeles that has been providing the latest in A/V technology for over 35 years. Their innovative installation techniques support established relationships with esteemed clients, like the Los Angeles Lakers, Clippers, the Academy Awards, ESPN LA, and many more. Working with Living Proof Creative, they enhanced their digital visibility and brand credibility through modern website design, strategic SEO, and targeted growth strategies.

There aren't enough good words to describe my experience with Living Proof Creative. They have helped me create an incredible website, an online presence, and even more importantly they continue to be there for me for any and every question, quick fix, etc.

Karin ZivOwner, MIR Audio Video

Challenges

MIR Audio Video’s outdated website did little to showcase their high-end work and extensive expertise, and their poor digital visibility hampered their ability to stand out in a highly competitive market.

Two open laptops displaying Living Proof Creative's custom website design.

Solutions

Living Proof Creative collaborated with MIR Audio Video to understand the competitive landscape for A/V products and services in Southern California, conducting research to optimize the website for generating qualified leads for their company. Keyword analysis, local listing research, demographic analysis, and brand positioning were all taken into consideration when preparing content campaigns and gathering assets for the website. Applying this research and analysis, we designed a modern, streamlined website that showcased their expertise and knowledge of the “latest and greatest” that technology has to offer, featuring high-quality images reflective of their extensive experience and expertise.

Services

  • Business Consulting
  • Whiteboard Strategy
  • Competitive Analysis
  • Google Best Practices
  • Content Audit
  • Content Development
  • Brand Strategy
  • Business Management
  • Brand Identity
  • Brand Collateral
  • UX Design
  • UI Design
  • Digital Ad Creative
  • Environmental Graphics
  • Graphic Design
  • Printing Services
  • eCommerce Services
  • Magento Commerce
  • Magento 2 Migration
  • ERP Integrations
  • API Integrations
  • Maintenance and IT Support
  • Hosting Packages
  • Digital Strategy & Reporting
  • Search Engine Optimization
  • Answer Engine Optimization (AEO)
  • Generative Engine Optimization (GEO)
  • Content Marketing
  • Paid Advertisement
  • Social Media Management
  • Marketing Automation

After launching the website, Living Proof Creative implemented an SEO setup and strategy to help MIR Audio Video generate more qualified local leads, resulting in consistent traffic increases and an 8% boost in SEO traffic. We also deployed a Paid Ads strategy to support the launch of the new platform, consistently decreasing their Cost per Click while driving 43% more traffic through Google Ads alone. Combined with Display Ads and efforts on other channels, we achieved a 193% increase in the overall traffic, and it’s still growing.

Features

  • Order Management
  • Customer Service
  • Customer Accounts
  • Catalog Management
  • Product Browsing
  • Catalog Browsing
  • SEO
  • Analytics & Reporting
  • Marketing Promotion & Tools
  • Customer Group Catalog Permissions
  • Smart One Step Checkout
  • Custom Registration Fields
  • Customer Attributes
  • Custom Quoting
  • Content Management System with Blog

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