Yummy Spoonfuls

WordPress

Yummy Spoonfuls organic baby food is the brainchild of Founder Agatha Achindu and Co-Founder Camila Alves. Living Proof Creative was hired to design and launch an interactive website for this national baby food brand, which was launching in Target stores nationwide. The goal was to create a modern, bright, kid-friendly interface where busy moms could find all the information they needed about Yummy Spoonfuls’ 20+ products and more.

Challenges

Yummy Spoonfuls was preparing for a major rebrand and nationwide launch in Target stores, and they needed a website presence that authentically captured the brand’s vibrant personality and healthy mission. The site needed a playful, fun aesthetic that appealed to busy parents, clearly communicating the brand’s benefits, including wholesome ingredients, nutritional value, and a founder-led mission. It also had to function flawlessly on any device, provide a smooth and intuitive user experience, and support ongoing marketing needs, including press coverage, blogs, and social media integration.

Solutions

The Living Proof Creative Management team traveled to Hauppauge, New York, to tour the Peerless headquarters and facilities, meet their teams, and launch the project. Throughout our comprehensive Agency Process, Living Proof Creative designed and developed a new Magento 2 eCommerce site for Peerless that significantly improved:

Services

Business Consulting
Whiteboard Strategy
Competitive Analysis
Google Best Practices
Content Audit
Content Development
Brand Strategy
Business Management

Brand Identity
Brand Collateral
UX Design
UI Design
Digital Ad Creative
Environmental Graphics
Graphic Design
Printing Services

eCommerce Services
Magento Commerce
Magento 2 Migration
ERP Integrations
API Integrations
Maintenance and IT Support
Hosting Packages

Digital Strategy & Reporting
Search Engine Optimization
Answer Engine Optimization (AEO)
Generative Engine Optimization (GEO)
Content Marketing
Paid Advertisement
Social Media Management
Marketing Automation

These services resulted in a new, powerful eCommerce experience for Peerless internal stakeholders and customers, future-proofing their online sales and management capabilities and ultimately increasing sales. To this day, the Living Proof Creative team is a true extension of Peerless Electronics’ digital marketing, website management, manufacturer promotions and sales outreach efforts.