Therapy Austin

Living Proof Creative and Therapy Austin collaborated to create a social-based marketing strategy to expand its local audience reach and brand visibility. The project launched with an in-depth competitive analysis to identify execution gaps and opportunities for improvement.

Beginning with the paid Meta campaigns, Living Proof Creative’s analysis reviewed structure, conversion opportunities, creative, and targeting. Identifying areas of improvement, the team implemented strategic campaigns designed to precisely target multiple audience groups while maximizing CPC and optimizing conversion opportunities.

For their organic campaigns, Living Proof Creative collaborated with Therapy Austin to identify seasonal and therapy-aligned opportunities. Content and creative execution were heavily focused on Austin, helping to anchor the brand within the local wellness conversation. The posting cadence and content calendar focused on expanding reach, deepening community connection, and elevating Therapy Austin’s presence as a leading mental health provider in the area.