True West Home

Magento Commerce, Content Development

Living Proof Creative collaborated with True West Home to create a user-friendly, updated eCommerce store for their Western dinnerware products. True West Home has been producing Western-themed dishware in the USA since 1990, featuring authentic prints and designs by the legendary Till Goodan.

The best business decision we made in 20 years was to get LPC to create the website we deserved.

Pat TurnerCo Founder True West Home

Challenges

TrueWest faced a unique challenge: a sudden surge in popularity after being prominently featured in the hit TV series Yellowstone. Their existing eCommerce site struggled to keep pace with the increased demand, and they needed a platform that could seamlessly scale, streamline fulfillment, and work seamlessly across devices.

True West Magento eCommerce website displaying on two open laptops.

Solutions

We seamlessly migrated True West Home to the Magento 2 platform, designing an interface that showcases their elevated Western aesthetic while improving usability. Their new e-commerce website seamlessly supports high traffic volumes, simplifies backend operations, and supports fast and intuitive shopping experiences across all devices. Custom development ensured their fulfillment process was fully integrated and future-ready, and reliable ongoing support and website updates keep their site performing flawlessly.

Services

  • Business Consulting
  • Whiteboard Strategy
  • Competitive Analysis
  • Google Best Practices
  • Content Audit
  • Content Development
  • Brand Strategy
  • Business Management
  • Brand Identity
  • Brand Collateral
  • UX Design
  • UI Design
  • Digital Ad Creative
  • Environmental Graphics
  • Graphic Design
  • Printing Services
  • eCommerce Services
  • Magento Commerce
  • Magento 2 Migration
  • ERP Integrations
  • API Integrations
  • Maintenance and IT Support
  • Hosting Packages
  • Digital Strategy & Reporting
  • Search Engine Optimization
  • Answer Engine Optimization (AEO)
  • Generative Engine Optimization (GEO)
  • Content Marketing
  • Paid Advertisement
  • Social Media Management
  • Marketing Automation
Three iphones side-by-side displaying pages from the True West Magento eCommerce website.

Features

  • Order Management
  • Customer Service
  • Customer Accounts
  • Catalog Management
  • Product Browsing
  • Catalog Browsing
  • SEO
  • Analytics & Reporting
  • Marketing Promotion & Tools
  • Customer Group Catalog Permissions
  • Smart One Step Checkout
  • Custom Registration Fields
  • Customer Attributes
  • Custom Quoting
  • Content Management System with Blog

Why Choose Magento 2

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