Young fashionista, Meredith Schot, started GLA-MER-OUS in 2016 as a personal fashion and lifestyle blog. Giving the world her young adult perspective on all things GLAM, the website functions as a style destination for millennials and fashion junkies. Meredith curates her own website including street styles, featured articles, and personal journals.
Overview
Interface Design
Consistent content publication on the Glam-mer-ous website required the Interface design to provide structure to the output of a variety of material, while also establishing the brand. Simple colors combined with accents of the brand’s edgy font keeps the website clean yet uniquely identifiable. Now, the website’s administrator has the freedom to post whatever inspiration comes her way, without having to worry about clashing with the overall design of the website. Living Proof Creative built the Interface to be a solid platform for this up-and-coming style influencer to truly be herself.
Content Management
Living Proof Creative wanted to equip Meredith with all the tools to produce and publish content anywhere, anytime, with ease. GLA-MER-OUS is a website dedicated to current trends so there can be no time loss on publishing articles. Now, when she’s walking the streets of NYC and she spots a cute outfit she can instantly post it to her website without missing a beat.
WordPress Multisite
Gla-mer-ous expresses its edgy take on fashion and lifestyle trends through multiple avenues, from street-style posts to contributing authors. This type of website requires a multi-page platform, best executed using WordPress. Living Proof Creative designed the WordPress Multisite to be more than a basic fashion blog. The Gla-mar-ous website is a multifaceted resource that provides users with a wide range of content, topics, and outlets to access the world of fashion.
Mobile Responsive
Most fashion aficionados access information about style news and trends from their mobile devices. It’s utterly out-of-fashion to have a website that isn’t mobile responsive. Living Proof Creative designed the Gla-mer-ous website to look and feel totally flawless on any screen.
Instagram API Integration
One of the most powerful tools used by style influencers these days is Instagram. When building the website, it was important that GLA-MER-OUS feature her popular Instagram page- in order to grow the website’s brand online. Instagram is known for constantly changing integration regulations, so when Living Proof Creative built the Glamorous website, it needed to be done the correct way from the start to ensure the integration followed all of Instagram’s fluctuations. Now, Meredith can seamlessly update her Instagram and website at the same time.
