In a competitive market, conversions don’t magically happen on their own. It takes time and a series of thorough analyses to craft a winning presence. In order to really get to know you, we take into account everything from your audience’s behavior and their buying patterns to your needs. The more we learn about you – the more we can make your brand shine.
Our Web Design & Digital Marketing Process
Our Process
DISCOVER
WHITEBOARD STRATEGY
The most powerful tool for brainstorming is a simple whiteboard. It’s a catalyst for innovation and a launchpad for new ideas. This creative process helps us to align client’s timeline and budget with their goals.
- Brand Exploration
- Project Mind Map
- Team To-do’s
- Define Timeline
COMPETITIVE ANALYSIS
Sizing-up of the competition and understanding everything about the other players in the market gives a brand serious competitive advantages when doing business online.
- Competitive Analysis Document
- Competitors Digital Marketing Strategy
- Demographic Strategy
- Future Market Growth
CONTENT DEVELOPMENT
Content is king. Specifically, quality content is king, and the rest is white noise. Smart content is a brand imperative promising lesser bounce rates and more customer loyalty.
- Content Audit Document
- Content Strategy
- Content Development
- Weekly Blog Posts with Newsletters
USER EXPERIENCE
Successful user interaction online is what gives consumers a great first impression. A rich and interactive experience is what drives sales and creates trust with the customers.
- Determine Google’s Best Practices
- User Experience Document
- User Flow Mapping
- Feature Forecasting
DESIGN
Effective digital design is much more than just producing a pretty website nowadays. It has to be more sophisticated than that. Our approach to design is holistic and integrated with a brand’s goals, mission, and voice. We utilize these influences in all aspects of the digital design process. This allows us to retain continuity across the board from print to web.
BRAND IDENTITY
Brand identity goes beyond a single logo. From brand names to taglines and typefaces, our experts create impactful and consistent brand experiences that go beyond digital.
- Brand Naming
- Logo Design
- Tagline
- Typefaces
BRAND STANDARDS
Just like building a house requires a blueprint, brands need guides that clearly define every detail. These guides have to be strictly adhered to by everyone, both internally and externally, visually and verbally, tangible and intangible.
- Brand Mission Statement
- Brand Style Guide
- Color Scheme Guide
- Icon Package
INTERFACE DESIGN
Interface design must serve as a brand’s unique digital persona that works for both our clients and their customers. Our talented designers are committed to creating meaningful and impactful interface design and user experiences.
- Website Design Layout
- Design Functionality Specifications
- Mobile Interface Design
- Online Style Guide
- Platform & Application Testing
- Quality Assurance
- Weekly QA Monitoring
BRAND COLLATERAL
Clever and attention-grabbing design plays an important part in any brand’s journey. Our designers create high-quality collateral for digital media and print that conveys a brand’s personality in a compelling and consistent way.
- Stationery Package
- Social Media Package
- Advertising Treatments
- Print Material
DEVELOP
Website’s infrastructure is one of the most important aspects of its functionality. Living Proof Creative’s development team has over 40 combined years of experience in building both advanced eCommerce solutions and simple boutique web-shops. Whatever your business model is, we have the means to support its growth online.
CONTENT MANAGEMENT
When it comes to digital marketing, a successful brand journey requires publishing quality content on a regular basis. Having a solid content management system makes publishing content much easier and cost-effective.
- WordPress, Magento, Drupal, Heroku
- SEO Friendly Structures & Plugins
- System Maintenance
- Complete Content Management
ECOMMERCE
An eCommerce site is a virtual store that is open 24/7, every day of the year. We build beautiful branded digital shops and professional websites accessible to millions of consumers around-the-clock.
- Digital Marketing, Promotions & 24/7 Conversions
- Online Store with Product Browsing
- Checkout, Payment and Shipping
- Order Management
B2B ECOMMERCE
B2B buyers prefer to handle their online purchases personally and directly from vendors. We bring the B2C experience of shopping to the B2B enterprise level, making your sales smooth, fast and reliable.
- Robust Account Management
- Streamline Bulk Orders
- Master Inventory Management
- Negotiated Pricing Terms
MEMBERSHIP & SUBSCRIPTIONS
Our membership websites are focused on building and supporting engagement. We want to make your design compelling to new users and a home base for returning ones.
- Sell & Assign Memberships or Subscriptions
- Recurring billing & Customizable payment plans
- Customer Relationship Management Tool
- Grant Content Access Based on Packages
MOBILE RESPONSIVE
More than 50% of searches happen via mobile devices. It is our priority to continuously optimize your mobile UX so that it’s keeping up with the latest trends and expectations of your users.
- Adaptive Device Layout
- Mobile Online Store Layout
- Google Best Practices
- SEO Friendly Optimization
QUALITY ASSURANCE
Our web development projects are carefully monitored in the development phase. After the launch, we offer weekly automated as well as manual QA checks of your website.
- Pre-Launch QA
- Platform & Application Testing
- Corrective actions & Fixes
- Weekly QA Monitoring
DEPLOY
A functional website and an outstanding design are still only half of the battle. In a competitive world of online business, companies are always on the lookout for new and innovative ways to promote their products and services. Regardless of competitors’ tactics, it is our job to collect that data, leverage their functional marketing channels, and build your own innovative campaigns on solid ground.
WHITE HAT SEO
We make sure that your SEO adheres to Google guidelines, and is a profitable channel you can rely on to connect you with your audience.
- Keyword analysis & strategy
- On site optimization
- Link building
- Technical SEO
- Local SEO services
- Competitor Analysis
- Google My Business Optimization
- Business Citations
PAID ADVERTISEMENT
Our Pay Per Click and Search Engine Marketing services are focused on growing your revenue, as we continuously decrease conversion costs.
- ROI forecasting
- Keyword research
- CPC optimization
- Campaign Management
CONTENT MARKETING
We handle your campaign throughout the entire process. From blog creation to your landing page, and from development to newsletters, content, and outreach. We don’t just care about keeping you connected with your customers, we also help nurture these relationships.
- Reach More Users & Educate Buyers
- Editorial Calendar Development
- PR & Advertising Material
- Performance Optimization
SOCIAL MEDIA MARKETING
Your audience is likely to be on social media, and they probably rely on it to make decisions when they purchase stuff. Living Proof Creative provides clients with part-time or full-time management, including the paid advertisement, through their Facebook, Twitter, Instagram, and LinkedIn accounts.
- Social media strategy
- Daily/Weekly posts
- Monitoring messages & mentions
- Paid advertisement
