Social Media Marketing & Advertising

Services

Social Media Management

Within certain industries, Social Media is the very bread and butter of the business. Other industries rely on different channels to generate leads and bring in online sales. Regardless of the industry and niche – Social Media is so widely spread today that you just can’t afford to leave it out of your Digital Strategy.

Daily 1.69 billion users check their Facebook accounts. When it comes to other networks – there are 1 billion users on Instagram, 660 million users on LinkedIn, and 126 million people using Twitter on a daily basis.

To put things in perspective – there are 330 million people in the US right now. A new child is born every 8 seconds. Every single second 4 Facebook accounts open. In other words,  it’s more than a trend. We’re all online and we’re all looking to socialize and interact with other users, friends, family, businesses, and brands as well.

But the value of these interactions vary. Knowing when and what type of content your audience is looking to consume helps your brand to deliver the right messaging and influence decisions. This is why Living Proof Creative’s approach is pragmatic – your strategy is tailored and optimized to respond to the needs of your audience.

Living Proof Creative supports the following Social Media Networks:

  • Facebook
  • Instagram
  • Twitter
  • LinkedIn
  • Pinterest

Social media strategy

In the digital realm, it is all about recognizing the right moment and the right place to deliver the right message. Fitting your Social Media Strategy within your Content Marketing initiatives helps your brand to maintain realistic expectations from your online initiatives. More importantly, it helps the business to nurture meaningful relationships.

Content planning

Planning ahead helps us to stay on track. Certain brands require daily posts, others just need to make their profile look credible with occasional shares. With us, your content marketing strategy is predefined for the entire year. Additionally, your editorial calendar is built for each quarter in advance, and your social media channels are scheduled with posts month ahead.

Brand awareness development

Living Proof Creative makes your brand visible in the white noise of social media through giveaways, paid advertising, creative designs, and innovative campaigns. More than 95 million photos get posted on Instagram every day. 4,000 of these posts get pushed on Facebook every minute – increasing your brand awareness in that type of environment is no easy task.

Increasing user engagement

Having millions of followers doesn’t mean a lot if none of them are actually engaging with your brand. Even influencers are picked based on the number of interactions that they get on their posts. The number of followers is just a secondary metric in this case. Let us help define the content that resonates with your audience, and we’ll build meaningful moments online together.

The Proof is in the Numbers

1,500
Websites Built So Far
75
eCommerce Solutions Developed
267
Conversions On eCommerce
300
Average Traffic Growth

Find out what we can do for your digital presence!

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Social Media Advertising

Our Social Media Advertising services are available within the Paid Ads Management as well as within the Social Media Marketing services. Two of the most popular social media networks, Instagram and Facebook, are both moving towards a pay-to-play model. They are pushing this model on other businesses too.

Is there a drop in your reach? Fewer followers are interacting with your posts? Don’t be surprised – Facebook aims to deliver less public media content now, and wants to support interaction between friends. Advertising is going to become almost a necessary component for a lot of brands and businesses that are using Facebook and Instagram to keep in touch with their followers and customers.

Advertising strategy

Targeting the right demographic is crucial for a successful social media advertising strategy. Living Proof Creative can help businesses with reaching the right audience and push relevant, engaging content in front of them at the right time. Meticulous planning, testing, and daily optimization are considered as standards of all advertising campaigns.

Ad copy creation

Once your brand voice is defined within your Content Marketing Strategy, it’s easy to transfer that brand voice to all of your marketing channels, making it consistent throughout your advertising and promotional efforts. A team of expert copy writers handles all ad copy creation, makes suggestions, copies, and looks for approval before posting – keeping the client in control of all brand experience.

Asset creation

Similar to your brand voice, your brand presence is defined through your visual representation. Living Proof Creative team handles all asset creation. This includes background images for your campaigns, designs for stories, posts and other formats that will help your ads get noticed. Captivating designs are vital for your ad engagement.

Campaign Reporting

Initially, you’re provided with a campaign outline and strategy that will help us define and agree on key points, budget, messaging and delivery of your campaigns. Once the campaign is launched, daily checkups are performed and optimization when needed. Reports are available on a daily basis, and once the campaign is finished – a thorough report with data analysis is provided.